I remember the first time I tried it. I had an audience, eight eager faces anticipating what my reaction would be. Years ago (okay, actually decades) when I was a ski rep, my team would buy me tequila, which I hated, purely for their own amusement, it would appear my tequila face was a sight…
So what exactly is a micro-destination?
I saw a video clip a few weeks ago by NDTV that made me smile. It was all about micro destinations and how they are the future of travel. Now I understand that marketing constantly needs new spins but what made me really smile about this was that they were featuring what I call destination…